The 1940 Society

Leave a legacy that reflects your values by joining The 1940 Society.

By including our organization in your long-term financial and estate planning, you ensure our mission continues to thrive for generations to come—often while benefiting your own financial situation through significant tax advantages.
The 1940 Society honors the year our local Goodwill was officially established to serve our community. By joining the Society, you build on more than 80 years of local impact—ensuring our employment, training, and support programs continue for generations to come.

Ways To Give

Bequests in a Will or Living Trust

How it works: You name our organization as a beneficiary in your will or living trust for a specific dollar amount, a specific asset, or a percentage of your estate.

Key Benefit: Retain full control of your assets during your lifetime while reducing estate taxes for your heirs.

Beneficiary Designations

How it works: Designate us as a beneficiary of your retirement plan (401k, IRA), life insurance policy, or bank accounts (Payer-on-Death/Transfer-on-Death).

Key Benefit: Simple to set up through your account custodian without needing to update your legal will.

Qualified Charitable Distributions (QCDs)

How it works: If you are 70½ or older, you can transfer gifts annually directly from your traditional IRA to our organization.

Key Benefit: Satisfies your Required Minimum Distribution (RMD) for the year without counting as taxable income.

Gifts of Appreciated Stock & Securities

How it works: Transfer appreciated stocks, bonds, or mutual funds held for more than one year directly to our non-profit.

Key Benefit: Avoid paying capital gains tax while claiming a full fair-market-value tax deduction.

Charitable Gift Annuities (CGAs)

How it works: Make a gift of cash or securities, and in return, receive fixed, guaranteed income payments for life.

Key Benefit: Provides dependable income in retirement, an immediate tax deduction, and a lasting charitable impact.

Charitable Remainder Trusts (CRTs)

How it works: Place assets into an irrevocable trust that pays income to you or your beneficiaries for a set period, with the remaining balance passing to our organization.

Key Benefit: Generates income, provides tax deductions, and defers capital gains on appreciated assets.

Real Estate & Tangible Personal Property

How it works: Donate residential, commercial, or undeveloped land, or valuable personal property (art, collectibles).

Key Benefit: Unlocks the value of illiquid assets, eliminates property maintenance burdens, and reduces tax liabilities.

Ready to discuss your legacy?

We recommend consulting with your financial advisor or estate attorney to determine the best option for your situation. Contact our Development Team at (904) 747-0397 or rmueller@goodwillnorthl.org for confidential guidance and to join The 1940 Society.

Please include our legal name, address, and EIN in your estate planning documents when arranging a legacy gift:

  • Legal Name: Goodwill Industries of North Florida, Inc.
  • Address: 5150 Timuquana Road, Suite 15, Jacksonville, FL 32210
  • EIN: 59-0637858
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