Mission and Impact
Our Mission & Impact
Goodwill Industries of North Florida is a local, not-for-profit organization that removes barriers to employment through training, education, and career opportunities for the communities we serve.
Work is the Cornerstone of Life
At Goodwill, we believe that the opportunity to work can and does change a person’s life. A job offers the independence that comes with a paycheck, increases self-esteem, and breaks the cycle of poverty.
It’s a philosophy we have been following in North Florida since 1940, when our local organization was founded as one of a growing number of independent non-profit affiliates of what is now Goodwill Industries International.
Today, Goodwill Industries is the nation’s largest private provider of training and employment services for people with disabilities and special needs. And our local organization has grown into one of Goodwill’s top performers in placing people into employment and advancing skills through job training programs.
CREATING AND CONNECTING
Creating Jobs and Connecting Job Seekers
We pursue our job creation and placement mission in several ways.
Our Goodwill stores and donation centers generate hundreds of job opportunities themselves — and through our Business Services offerings, we’re able to employ people throughout the community to bolster the workforce and assist local organizations with needed labor.
In our GoodCareers Centers, we provide free walk-in and appointment services ranging from skills training and career counseling to job leads and onsite interviews with employers.
In 2017, we launched our GoodwillTemps program, a community-based, alternative staffing solution that provides employment services through temporary, temp-to-perm, and direct hire opportunities.
Goodwill was founded on our faith in the power of a hand-up to improve lives and contribute to a better community. Through the tens of thousands of individuals who seek and maintain employment through our services, we’re proving it’s a philosophy that works.
Our Impact on the Community — 2022
OUR IMPACT GOALS
Our Strategic Plan
For Goodwill Industries of North Florida, our four organizational goals set the core objectives that drive our investments and initiatives during each strategic planning period.
Increase total operational revenue from $40m to $60m annually, an increase of 50% by December 31, 2026.
Net Operating Income
Effectively manage costs and increase productivity in order to achieve a minimum annual NOI of 3% through December 31, 2026.
Increase Mission Reach
Increase our mission reach expanding from 30,000 people served in our fourteen-county territory to 50,000, an increase of 67% by December 31, 2026.
Increase Mission Impact
Expand our educational mission services by increasing the number of people served threefold from 500 to 1,500 by December 31, 2026.